ABN AMRO, Netherlands: Change management
The challenge:
- The Dutch ABN AMRO Hypotheken Groep wants to re-structure their activities in Germany.
- An interim manager from an external consultancy company shall be assigned as general manager.
The solution:
Capellmann Consulting was assigned:
- to take over the interim management as general manager.
- to restructure the overall sales & marketing organisation in Germany and all administration functions in the mid office.
- to coordinate the risk management and compliance between Germany and the Netherlands.
The result:
- Existing organisations in Amersfoort and Frankfurt restructured
- Brand communication for agents established
- Image as a competent supplier achieved through press and media work in 2006/ 2007
- Distribution network with 300 active brokers installed
- Portfolio of 850 million € for loans to purchase residential real estate property build-up
